Regardless of the venture, some people are not willing to gather intelligence and perform the competitive analysis first . They would rather plan and implement, without ever having an understanding of their grand settings.
Our research tells us that there are some people who preferred to do things from the seat of their pants. They disliked the idea of laboring over the mundane and the boring task of gathering intelligence, assessing it and building a plan from it. Sometimes, they consciously believed that the risk factor does not exist and that there is no penalty for failing. Instinctively, these same people also want the excitement of improvising and succeeding without the risk. We referred to them as "minor league thrill seekers."
Most of the time, they are just too lazy to perform the act of gathering tangible intelligence. This is the practice of some companies.
In conclusion, one cannot connect the dots without the proper dataset and not having the attitude of being thorough.
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