The Basics of an Unorthodox Strategy (1)

Drumming an advance and setting up a great tumult are the means by which to implement and unorthodox plans.
                                                                                Six Secret Teachings, 27

Those who excel at repulsing the enemy first join battle with orthodox troops, then use the unorthodox ones to control them, This is the technique for certain victory.
                                                                                Wei Liao-tzu, 23

Objective: Influence the Target
To be  the first to gain victory, initially display some weakness to the competitor and only afterward pursue confrontation.  Then your effort will be half, but the achievement will be doubled.
                                                                                Six Secret Teachings, 26