
from Wikimedia.org
From our view, the Big Tangible Picture should have some of the following attributes:
- the state of your competition;
 - the configuration of your terrain and beyond;
 - the cyclical state of the competitive terrain; etc.
 
By knowing the relevant information from the Big Tangible Picture, one mitigates the risks and the impact of possible black swans.
q: Currently, what is in your Big Picture?   
q: Can you see the strategic points that lead to the current and the new profit opportunities? 
q: Can you see the strategic points that lead to the current and the new cost cutting opportunities? 
q: Can you see the strategic risk benefits and the risk consequences that are behind the discovered opportunities? 
q: Does your Big Picture connects with the Big Tangible Picture?
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